Treating your wedding as a brand event.

We all know that when you look into the details of planning a wedding you can easily find that the patterns will match with a brand event planning. From the endless calls, contracts, trying to find the best, or closest to be, planners that align with your visions. Also don't forget the meetings, traveling to see the venues, fittings appointments, and more. But is not all that bad, that is if you change the perspective of the traditional wedding planning.

How so? Well... let me tell you. The way we look at wedding planning starts with how you see your wedding day come to life. Attracting your inner dream or vision for it. Same way goes to a brand when creating an event, they think of what they have wanted to represent their product or service. As your wedding goes, you service is an act of love, respect and commitment that you share with you loved one.

Here are the tips for this first part:

• Knowing what the theme is, is it whimsical or romance or full-on party traditions.

• Next, where can you have this event? a place that it can meet or even come close to your vision. (Also remember, know your guest count. This way you know where you cannot have it.)

• Third for this one is budget, treating it like a full brand budget. Know what you are investing one and what is the priority for you. (Think of that ROI, iykyk)

Following it close by is the ...

"How else can you showcase this to be shared with your family, friends and loved ones?"

In the steps you take, the second one that goes hand in hand with brand event planning is your entertainment now this one can go for a loong time, but we will try to keep it short and fun.

Think of it like "things that you want to prioritize when it comes to your big day". Are we thinking on going big on the food, perhaps the decor is what you truly want to show, or is it the dress? Here is where you choose what is going to be your top three. Visualize it and write it down.

Here are the tips for this part:

• Choosing your decisions with a cold and levelheaded space. This doesn't mean that you are not going to be thinking of your guest, it means the exact opposite. Think of it as your way to put your foot down when it comes to decisions.

• Taking time to know what your truly and fair, priorities are. Take an entire evening to sit down with your fiancé and talk about the pros and cons of your event. Don't forget that both of you are the assigned committee, along with your wedding planner of course.

• Once you have these priorities set up, you can start making the calls because you've got yourself a list of what you want, when you want it and how much you are willing to spend on it.

Moving along with the planning and treating it like is an event that you want something to come from it... memories, fullness, love and something that paid off the time and dedication. Treating it like is a brand event will help you keep focus on what matter, and that is the outcome.

There is a reason why we say don't mix business with pleasure, you can get distracted. Do it as a business and the outcome will be a successful one.

-The Indigo House <3